FAU Successfully Concludes Participation at Cosmoprof Bologna 2026, “Pumpkin Line” Draws Global Attention
Aesthetic brand FAU has successfully concluded its participation in Cosmoprof Bologna 2026, one of the world’s largest beauty exhibitions.
The exhibition was held from March 26 to 28 in Bologna, Italy. FAU was located in a main booth within the international hall, attracting high foot traffic and enabling active consultations with global buyers and visitors.
Throughout the event, the FAU booth welcomed buyers from across Europe, including Italy, France, the Netherlands, Poland, and Romania, as well as visitors from South America and Africa, confirming strong global interest. Notably, some visitors demonstrated prior experience with FAU products and brand awareness, reaffirming the brand’s established presence in the market.
At this exhibition, FAU showcased its products with a focus on the Pumpkin Line, which drew significant attention for its ingredient-driven storytelling. Key products such as the Pumpkin Oil Serum, PDRN Mask, and Cera Repair Cream received highly positive feedback following on-site testing, leading to an increase in sample requests and strong overall interest.
In addition to B2B buyers from aesthetic clinics and professional sectors, a considerable number of B2C buyers from online distribution channels also visited the booth, highlighting diverse opportunities for distribution expansion. Reflecting the characteristics of the European market, there was strong interest in CPNP certification, along with growing demand for product education and marketing support.
Toward the latter part of the exhibition, general consumer visits increased, driving active purchase conversions through hands-on experiences. Instances of repeat purchases were also observed, further demonstrating the competitiveness and product efficacy of FAU.
An FAU overseas sales representative stated, “Through our participation in Cosmoprof Bologna 2026, we are currently engaged in detailed contract discussions with promising buyers from key markets such as Italy, Greece, and Spain. The initial expected contract value is estimated to reach approximately USD 1 million. Moving forward, we plan to accelerate contract finalization through follow-up meetings and sample provision, while expanding our presence in the global market.”
